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About us

Pancos is an Ecuadorian-based footwear brand that believes in quality, fair trade practices, and sustainable fashion. Through handmade processes and time-honoured techniques we are creating superior quality footwear that are built to last. We work with artisan-crafted canvas, sustainably produced and sourced locally in Ecuador.

About us

About us

Pancos is a hand-made footwear company founded The main idea of ​​this new product in 2012 is to restore the tradition continued for many years to develop our indigenous ancestors sandals handmade using 100 % Ecuadorian products in recent years had virtually disappeared.

Mission: Our mission is to incentivize the new generations of indigenous people to learn the traditional techniques that their ancestors practiced for many generations and to continue to work with natural products, such as the cabuya. We strive to combine the indigenous old traditions of elaborating handmade espadrilles with unique designs that reflect the traditions of our country.

Vision: To be recognized as the leading brand of footwear in the Ecuadorian market reflecting a concept focused on fair trade, social responsibility, and environmental awareness.

Our history

Our history

In the summer of 2012, Franco returned to Ecuador concerned about the importance of preserving the Ecuadorean tradition of elaborating handmade shoes by local communities and combining it with fashionable designs. One weekend, Franco and his family decided to go to Otavalo, which is a city famous for the talent of the craftsmanship of its indigenous people) where they found Charic, who is a young artisan that agreed to work in Franco’s idea. Since the beginning, both entrepreneurs have been concerned on starting a business that offers a product that has enrooted in its values the importance of fair trade, social responsibility, and environmental awareness. After years of development and fine-tuning, we have finally emerged with a product that meets our highest standards for espadrille excellence.

Objective

Objective

Our goal is to encourage new indigenous generations to continue working on the development of handmade sandals that kept their ancestors for generations. We aim to combine the ancient tradition of working with natural products such as sisal, and encourage indigenous generations working on their own designs on handlooms to obtain a product that reflects the tradition of our country.

About us

Pancos is an Ecuadorian-based footwear brand for men and women that believes in quality, fair trade practices, and sustainable fashion. Our shoes are handmade by artisanal shoemakers in the Andean Region using authentic locally sourced materials. Instead of producing cheap, fast footwear in low quality factories like the rest of the industry, Pancos are carefully crafted by skilled artisans in Ecuador with an emphasis on better craftsmanship and higher quality materials.

We want to be a brand that incentivizes and shows other entrepreneurs around the world that they can create projects that are different from what we are used to in the fast fashion industry. We want to be the change. We want to show that they can make money and be profitable by doing good.